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A visual, node-based rule builder turns the optimizations your best buyer does by hand into automations that run across every account, every minute — never tired, never off.
The difference between a good account and a great one is the hundred small moves nobody has time to make. The Automation Engine makes all of them, on every account, around the clock.
Build rules the way you think: a trigger, a decision, an action. Chain conditions, branch on thresholds, and combine signals across spend, ROAS, CPA, pacing, and competitor moves — all on a canvas anyone on the team can read.
Every rule runs inside the guardrails you set — spend caps, approval gates, and dry-run previews. See exactly what a rule would have done before you arm it, and keep a full audit trail of every automated action.
Drag triggers, decisions, and actions onto the canvas and connect them.
See what the rule would have done against real history before arming.
Deploy across one account or your entire portfolio in a click.
iqads evaluates and acts every 60 seconds, logging everything.
Apply one rule across hundreds of accounts at once — no copy-paste.
Mix performance, pacing, and competitive triggers in a single rule.
Evaluations run continuously, not on a slow nightly batch.
Caps, gates, and dry-runs keep autonomy safe and reversible.
Save and share the rules that work as one-click templates.
Catch waste and seize wins the moment they appear.
Optimization checks per day, per account
Always-on enforcement
Actions audited & reversible
Lines of code required
Illustrative figures from pilot deployments. Your results will vary.
“It’s like adding a tireless senior buyer to every account. The rules catch things at 3am that we’d never have seen until the next morning.”
No. Rules are built on a visual canvas with triggers, decisions, and actions. If you can describe the move, you can build it.
Continuously — iqads evaluates active rules roughly every 60 seconds across every account they’re applied to.
Dry-run mode shows you the impact before arming, spend caps and approval gates contain risk, and every action is reversible with a full audit trail.
Yes. Save any rule as a template and deploy it portfolio-wide in a single click.
Encode your playbook once and let iqads enforce it across every account, 24/7.